Malcolm gladwell ketchup essay

“Sonoma dropped by, Dean & DeLuca dropped by,” Norton says, making the high-end emporiums sound like the in-laws popping in for tea. Foodie retailers got it. Both Sonoma and D & D placed orders, followed by Whole Foods. Then it was on to the more mid-market supermarket players — Wegmans, Safeway. Only by storming the supermarket shelf will Sir Kensington’s achieve its objective of “moving food culture forward” or becoming part of the “cultural zeitgeist,” Norton believes. “If it’s not on the supermarket shelf, if it’s not served in restaurants, then all we are is standing on a soapbox and talking.”

Malcolm gladwell ketchup essay

malcolm gladwell ketchup essay

Media:

malcolm gladwell ketchup essaymalcolm gladwell ketchup essaymalcolm gladwell ketchup essaymalcolm gladwell ketchup essay